
We are thrilled to announce that Moloco is now an official In-App Bidding partner on the TopOn Mediation. This strategic integration allows publishers to tap into premium, high-quality demand from Moloco’s global network, driving significant revenue growth through high-performance ad formats.
The transition toward in-app bidding offers developers a compounding effect on their earnings. By utilizing automated, real-time auction mechanics, the platform stimulates intense demand competition, which translates directly into higher win rates and optimized eCPMs.
The integration of the Moloco SDK into TopOn's mediation suite marks a major milestone in the global adoption of transparent in-app bidding. This collaboration accelerates our shared mission to build a more equitable and efficient mobile advertising landscape.
"By making the Moloco SDKavailable to all publishers as an in-app bidder, TopOn is significantly expanding access to premium demand at a critical turning point for the industry. As the mobile market continues to scale, adopting real-time bidding has transitioned from a competitive advantage to a fundamental necessity for sustainable monetization."
— Harry Yang, Chief Marketing & Operations Officer at TopOn
We look forward to deepening our partnership with Moloco and our developer community as we continue to drive innovation in next-generation monetization capabilities.
Ready to activate Moloco demand on TopOn?
[Contact your Account Manager] or [Explore our Integration Guides] to get started today.
Moloco provides machine learning-based advertising solutions to drive growth for businesses of all sizes. Turn your first-party data into revenue. www.moloco.com/
TopOn is a leading global mobile ad mediation platform dedicated to providing one-stop ad monetization solutions for mobile games and app developers. www.toponad.com.