TopOn × GeoEdge: Form Strategic Partnership to Build a New Ecosystem for Mobile Ad Data Security!
TopOn, a globally leading mobile ad mediation platform, has officially announced a strategic partnership with GeoEdge, a leader in ad security and quality solutions. The two parties will conduct deep technical integration focusing on core areas such as ad content security, creative review, and malicious ad blocking. This collaboration aims to create a more transparent, reliable, and efficient ad monetization environment, empowering developers to achieve secure growth.
In today's rapidly evolving programmatic advertising landscape, ad quality and user safety have become key metrics for measuring platform credibility and competitiveness. Issues like malicious ads, misleading content, and privacy violations not only damage the user experience but also significantly impact developers' monetization revenue and brand trust.
A Power Partnership: TopOn's Intelligent Platform + GeoEdge's Cutting-Edge Risk Control
This partnership represents a deep integration and synergy of capabilities, not merely a simple technical addition. TopOn brings its powerful ad mediation and smart optimization capabilities, covering massive global traffic. GeoEdge provides industry-leading real-time ad scanning, content identification, and malicious behavior blocking technology. The combination will bring three core upgrades to TopOn's ad review system:
- Precise Creative Filtering and Category Control
By integrating GeoEdge's technology, TopOn can perform multi-dimensional, in-depth content analysis of ad creatives, accurately identifying various types of non-compliant creatives including misleading content, inappropriate material, and brand safety risks. This enables the platform to more proactively block undesirable ads from specific categories, ensuring that the ad content ultimately displayed to users is both safe and high-quality, protecting the user experience and the developer's app environment.
- 24/7 Dynamic Monitoring and Rapid Response
Following the partnership, TopOn will establish a 7x24 continuous dynamic ad monitoring mechanism. Integrated with GeoEdge's real-time scanning technology, the platform can accurately identify and respond at a millisecond level, proactively preventing malicious ads from impacting users. The system's automated monitoring and handling process ensures the immediate blocking of potential risks, ultimately maintaining a clean and trustworthy ad ecosystem for users and developers.
- Transparent Data Insights and Decision Support
Security is not just about blocking; it must be perceivable and measurable. After partnering with GeoEdge, developers can clearly view data such as malicious ad blocks, creative compliance rates, and key user experience metrics. This enables a deeper understanding of ad performance for making smarter monetization strategy adjustments, maximizing revenue while safeguarding the user experience.
Looking Ahead
In the future, the two parties will continue to explore cutting-edge collaboration in areas such as AI risk control models and security for emerging scenarios like CTV. We remain committed to empowering developers' business success and jointly building a new mobile ad ecosystem where users feel secure and developers are confident.
TopOn always considers "Secure Monetization" a core mission. Integrating GeoEdge's advanced ad review and risk prevention technology marks a critical step forward in its efforts to govern the advertising ecosystem.
About GeoEdge
GeoEdge is a pioneer in tackling programmatic ad quality challenges, dedicated to providing a safe and high-quality ad experience for the digital ecosystem. Its ad quality and security technology helps publishers, apps, and platforms block malicious, low-quality, and non-compliant ads in real-time across all channels including CTV, mobile, and web, ensuring clean and compliant ad inventory.
About TopOn
TopOn is an ad mediation platform that helps global app developers to find a perfect fit for your monetization strategy. Based on the intelligent mediation management tool by big data, TopOn provides developers with convenient monetization management functions such as waterfall layering, header bidding, segment group, A/B test, cross-promotion, API management, etc., to quickly implement refined operation strategies. At the same time, it is equipped with multi-dimensional data reports, accurately compares the advertising platform API data and displays in detail key data such as user duration, advertising display frequency, DEU, LTV, retention, etc., to help developers maximize advertising revenue.