
June 2026 —— TopOn, a leading global mobile ad mediation platform, officially announced that the Unity Ads SDK has been successfully integrated into TopOn In-App Bidding solution.
Through this deep technical integration, developers and publishers using TopOn mediation platform will gain direct access to high-quality global demand from Unity Ads with its performance driven by Unity Vector. More importantly, on average, developers can now achieve a significant uplift in ad revenue while eliminating the need for tedious, manual waterfall configurations.
Ecosystem Empowerment: Seamlessly Connecting Global Premium Demand
By completing the Unity Ads integration via the TopOn dashboard and SDK, developers can now unlock several core benefits:
-Real-Time Bidding:
Leveraging TopOn In-App Bidding technology, Unity Ads will compete in real-time alongside other major global demand sources. This ensures every impression is sold to the highest bidder, maximizing the value of every ad slot.
-Operational Efficiency:
Say goodbye to time-consuming waterfall optimization. In-App Bidding automates the price comparison process, significantly reducing manual overhead for operations teams.
-Maximizing Traffic Monetization:
Unity Ads is now directly accessible to TopOn developers, helping to deliver higher fill rates and premium ad experiences for users.
Technological Leadership: Supporting Hybrid Waterfall and In-App Bidding Modes
TopOn remains committed to providing developers with the most flexible and transparent monetization environment. Unity Ads is a bidding-first ad platform, committed to maximizing publishers' monetization utilizing the latest technology, powered by Unity Vector. Developers should switch to bidding mode via the official TopOn Adapter as soon as possible to capitalize on Unity Vector’s performance and efficiency enhancements. We also recommend adopting the latest Unity Ads SDK, v 4.18.0+.
"We are honored to reach this milestone partnership with Unity Ads," said Harry Yang, TopOn CMO. "Unity Ads is a global leader in the mobile advertising space. By integrating their SDK into TopOn’s bidding solution, we are providing developers worldwide with a more competitive and efficient monetization platform. This partnership is not only a testament to TopOn’s mediation capabilities but also a key step in our mission to build a transparent and open advertising ecosystem."
About TopOn
TopOn is a leading global mobile ad mediation platform dedicated to providing one-stop ad monetization solutions for mobile games and app developers. www.toponad.com.
About Unity
Unity offers a suite of tools to develop, deploy, and grow games and interactive experiences across all major platforms from mobile, PC, and console, to extended reality. For more information, visit Unity.com.