TopOn partners with Display.io SDK, Unlocking Incremental Revenue for Mobile App Publishers

TopOn is thrilled to announce integration with Display.io, enabling publishers worldwide to access Display.io’s exclusive brand demand through the Display.io SDK.

Expanding Monetization Through Exclusive Demand and Signal-Enriched Supply

Founded in 2017, Display.io is a global in-app supply-side platform headquartered in New York, USA, with offices across Europe and the Middle East, and an expanding presence in China.

Display.io gives app publishers direct access to exclusive brand demand - delivered through IAB-standard ad units and proprietary formats engineered to drive incremental revenue beyond what any generic demand vendor stack can offer.  

Display.io works with many major global app publishers including Hungry Studios, SmartNews, Naver, Newsbreak (Particle Media Inc), People Inc and Tumblr.

With this integration, TopOn publishers can benefit from:

• Exclusive demand from premium brand advertisers
• Improved fill rates across formats and geographies
• Higher CPMs driven by differentiated ad experiences

Dispaly.io provides publishers with dedicated platform access:

• Real-time reporting dashboard and API to track performance
• Integration documents for Android and iOS
• Support for all IAB standard video and display ad units
• Exclusive display, video and audio ad units
• Dedicated support throughout integration and revenue growth

Seamless Integration via TopOn Custom Adapter

Publishers can activate the Display.io SDK using a Custom Adapter within TopOn, ensuring a seamless integration experience.

Technical documentation is available here


Ad Formats Designed for Performance

Display.io offers a diverse suite of standard ad units/formats:

	Ad units	Banner Size	Format
	Infeed/Mrect	300x250	Display Video Audio
	Interstitial	320x480 / 480x320	Display Video Audio
	Rewarded	320x480 / 480x320	Display Video Audio
	Banner	320x50	Display Video Audio

Display.io also offers a suite of innovative ad units — Interscroller (including Vertical Video), Headline Video, Inflow Audio, Banner Audio, InRing — which unlock exclusive inventory and drive incremental revenue for publishers. Further details can be found in the  slides.

TopOn quote

“Display.io brings unique demand, IAB standard ad units as well as new innovative ad formats that further strengthen our mediation ecosystem. This integration empowers our publishers to unlock additional revenue opportunities while maintaining a high-quality user experience.”

Display.io quote

"We’re thrilled to partner with TopOn, a recognized leader in mobile ad mediation. By combining our premium brand demand and innovative ad formats with TopOn’s advanced platform, we are excited to accelerate revenue growth for global publishers, especially in China."