TopOn mediation now officially supports ironSource Ads bidding

We are happy to announce that ironSource Ads is now an official bidding partner on TopOn. With ironSource Ads bidding on TopOn, publishers can tap into premium demand from the world’s top apps and games, and boost revenue with high-performing ad formats.

Supported integrations and ad formats

TopOn mediation adapter for ironSource Ads has the following capabilities:

The shift to in-app bidding creates compound revenue gains: Automated auction mechanics stimulate demand competition, directly translating to higher win rates and elevated eCPMs.

Core Publisher Benefits of TopOn & In-App Bidding

1. Maximize Revenue
   Access ironSource Ads’ premium demand competing in real-time auctions
2. Guaranteed Transparency
   Equal competition where the highest bid always wins
3. Simplified Mediation
   Automated bidding eliminates waterfall management
4. Sustainable Ecosystem
   Brand-safe environment enhancing user retention

Integrating ironSource Ads bidding into TopOn mediation marks a strategic milestone in advancing transparent in-app bidding adoption – accelerating our mission to build an equitable mobile advertising ecosystem.

"TopOn now delivers ironSource Ads bidding to all publishers leveraging real-time bidding – expanding premium demand access at a critical juncture. As mobile app growth accelerates, adopting in-app bidding transitions from competitive advantage to monetization necessity."
— Harry Yang, Chief Marketing & Operations Officer at TopOn

We are eager to deepen collaboration with ironSource Ads and our publisher community, collectively accelerating next-generation monetization capabilities through continued innovation.

Ready to harness ironSource Ads demand on TopOn? [Contact your account manager] or [Explore integration guides] to activate bidding today.